The only way to be truly and consistently successful at selling is to adopt a serve mentality.
When you focus on how you are going to SELL then you are concentrating on your needs and desires. When you focus on how you can SERVE (show love to the customer) then you are concentrating on the customer’s needs and desires.
Now, if you are thinking I’ve turned into a love fest preacher, well I have and I am also a business woman and I need to balance all the serving and love with company goals, targets, KPI’s and managing people. Can you do both? Absolutely! It’s essential that you have them both and in balance. Continue reading